Canning machine equipment companies only constant change and innovation can base on development
Beverage industry market is developed after the reform and opening up slowly emerging industries, canning machine equipment update also drive the change of the beverage food industry development, from the beverage industry in China from scratch, since the childhood, from foundation to scale has gradually become the social market must be one of the important industrial food, and presents three development trends.
The development of the beverage industry in the aspect of the comprehensive factors also led to the development of national economy, in order to improve the socialist people's living standard made due contributions, believe in the beverage diversified demand of the market environment beverage machinery market will have a new development.
Beverage market segmentation, also for canning machine equipment more higher requirements are put forward.
Beverage machinery is used in the manufacture of all kinds of beverage machinery, generally consists of many mechanical production line for processing all kinds of beverage, water treatment equipment, blunt bottle machine, filling machine, sealing machine, sterilization equipment, etc.
Beverage machinery comes into being with the production of beverage industry, and develops along with the development of the soft drink industry.
Summer is the beverage industry the traditional sales season, for the fierce competition, new entrants, such as the emergence of new products continuously.
To recognize the development trend of beverage industry and make some competition strategy or launch new product can help companies more smoothly and freely in the face of the market.
Research center pointed out that three major development trends of beverage industry is presented: a trend of health beverage industry class category growth stable, rather than a class category of poor health.
Due to the material life rich, the residents' consumption level, consumers increasingly attention to health, so in product consumption also tend to choose healthy drinks, such as drinking water, fruit juice, vegetable protein beverage, herbal tea, sports drinks, and the high sugar content of carbonated drinks, tea drinks are no longer popular.
So, the beverage market participants should comply with consumers' preferences for product adjustment, to stabilize the market.
Trend two, momentum of preserve one's health health drinks, industry participants into the industry.
Rock sugar snow pear, herbal tea and so on health of preserve one's health of the emergence of the beverage industry, companies are now in choose the development direction.
Such as enterprise of honey grapefruit tea industry, the development of loquat runfei tea, outside the enterprise most is, saint pharmaceutical companies such as tai chi group, zhong xin pharmaceutical intervention.
Pharmaceutical companies join health health drinks, with research and development, raw materials, and many other advantages, but the beverage industry and pharmaceutical industries from competition to the terminal there are differences, pharmaceutical companies into considering future challenges at the same time also need to consider.
Trend three, beverage industry inside most of the market structure is the basic category, higher barriers to entry.
Such as packing drinking water industry, master kong, nongfu spring, wahaha, China resources four companies accounted for more than 70%;
Fruit juice industry, kang teacher, unity, huiyuan, Coca-Cola four companies accounted for more than 60%;
Sports drink red bull is a dominant industry.
In the market structure is the basic category, new entrants to obtain certain achievement, there is quite a difficult.
So, with this as a new product category, or can rushes out a slice of heaven and earth.